Urban Decay Has Officially Arrived In Australia And Can Be Purchased at your closest Mecca Maxima Store + Swatches
Girls – something amazing and face-changing is literally about to happen.
Urban Decay, as of Friday the 27th of March, will be available in Australia for the first time ever exclusively at Mecca Maxima stores.
No longer will we have to source the legendary Urban Decay Naked Palettes online and wait tirelessly for their delivery. Nor will we have to ask our jet-setting buddies to bring home handfuls of Urban Decay’s famous Eyeshadow Primer Potion.
We can now head straight into a Mecca Maxima and buy pretty much the whole kit and caboodle offered by the iconic beauty brand ourselves. Woot!
Two months ago I was invited to the official launch of Urban Decay in Australia. You’ll probably remember the gorgeous snaps I took on my Instagram of the highly pigmented eyeshadow pots and the amazing graffiti artist decorating a blank warehouse wall at the presentation with the brands signature purple colour.
I learn’t that 1 Urban Decay Eyeshadow pot is sold every 4 seconds (it boggles my mind too!) and I was able to take home a whole bag filled with the American makeup companies ‘holy grail’ beauty products.
After swatching and trialling each item since the launch, it makes complete sense to me why Kate Middleton, Katy Perry, Blake Lively and Solange Knowles (they are just some of the celebrities who are gaga for this range) rave about Urban Decay products so much.
Mecca Maxima will be starting their queues from 7am sharp tomorrow morning (27th of March) and stores will officially open at 9am. The first 100 customers in the queue will receive a makeup bag with four deluxe sized samples from Urban Decay and will also go into the draw to win $500 worth of Urban Decay product. All 17 Mecca Maxima locations nation-wide will stock this exclusive range.
If you can’t make it to a store tomorrow, don’t cry out of sheer frustration. You can shop the entire range online too right here.
Below are my swatches of my favourite products and above is how Hollywood-glam I looked after using only Urban Decay products. I’m a true devotee.
Urban Decay Naked Palettes
Urban Decay’s gorgeously packaged Naked eyeshadow palettes might be the sole purpose of your visit to Mecca Maxima tomorrow. Their cult status can be closely likened to Beyonce’s international fame.
With 12 intense, pigmented, long wear, neutral eyeshadow shades in both the Naked Palette and the Naked Palette 2 case, creating smokey eyes has never been so easy!
Naked Urban Decay Flushed Palette & All-Nighter Makeup Setting Spray
Urban Decay’s Flushed is a 3-in-1 palette that will contour, add a luminous sheen to the top of your cheekbones and give you a rosy flush. This palette is all that you will ever need to trick people into believing you have a chiselled jaw line and healthy glowy skin.
The Urban Decay All-Nighter Makeup Setting Spray on the other hand is one of my new favourite beauty products. Why go to all of the effort to create a beautifully made up face, if you aren’t willing to set it in place. This makeup setting spray by Urban Decay smells like sugar when sprayed thinly all of the face. Adore!
Urban Decay Naked Skin Weightless Ultra Definition Liquid Foundation
This super light-weight liquid foundation has an almost water like consistency. Despite how sheer it is, you’ll get amazing coverage and it sinks into your skin very fast. I found the coverage lasts all day as well!
Urban Decay Sheer Revolution Lipsticks
Wow, wow and wow! These lipsticks are so gorgeous on your pout, you’ll forget the rest of your lipstick collection for life. They are super creamy, sheer and hydrating so say goodbye to flaky lips. I tried Slowburn (a stunning tangerine red that I’m wearing above), Liar (a true opaque neutral) and Anarchy (a hot pink Barbie doll shade).
The pearlecent purple packaging will be enough to make you buy the whole collection though. They look so pretty on my beauty vanity and in my handbag.
Naked Ultra Nourishing Lipgloss & Urban Decay 24/7 Glide-On Lip Pencil
I’ve been wearing these two together to create a pout to rival Kylie Jenner. No, seriously, my lips look so big once I line them with this creamy opaque pink lip liner that glides on like a dream (no harsh pulling of delicate skin here) and once I fill in my lips with this decadent lipgloss.
Urban Decay’s nourishing lipgloss’s also contain many amazing ingredients like Hyaluronic Filling Spheres™, vitamin E, avocado oil, shea butter, rose hip seed oil and vitamin A and vitamin C. Your pout will be in peak condition.
Urban Decay Perversion Mascara
With a large bristled brush, this mascara wand has the ability to transform plain Jane lashes into large, fanned-out, super black frames for your eyes. Definitely a winner.
Urban Decay Eyeshadow Primer Potion
I know friends who buy a new Urban Decay Eyeshadow Primer Potion every single month online – they are THAT obsessed with it. Who could blame them? When wore underneath your eyeshadow, you won’t suffer any eyeshadow fallout and your smokey eye will last all day and well into the night. How’s that for beauty insurance? Urban Decay have two varieties, the original Primer Potion and now the Anti-Ageing version that helps to soften fine lines and stop future ageing during its wear.
Urban Decay 24/7 Glide On Eye Pencil
Urban Decay’s Glide-On 24/7 Eyeliner’s are possibly the EASIEST eyeliner to apply in the world. They are so slick and gentle due to their creamy formulation that they never tear at your skin or cause redness. They also stay in place all day – they won’t budge a bit. You’ll need some pretty strong makeup remover (preferably oil-based) to take it off at the end of the day.
Urban Decay Eye Shadow Pots
One of these tiny pots is sold every 4 seconds in the world. That’s right, by the time you’ve even finished reading this paragraph, 2 have already been sold world wide. That’s a huge assurance that they really are amazing.
I find the shades easy to blend, they’re bold in colour and they’re totally buildable. If you only want a subtle tint on your eyelids, you can achieve this with a small amount of pigment, or you can create a more dramatic look by layering on the colour. These truly are a Holy Grail beauty product.
So girls, after reading my review and seeing my swatches, what Urban Decay products will you be picking up from Mecca Maxima tomorrow?